Since 2014, online ordering for pickup and delivery has grown 300% faster than dine-in traffic. In its early years, digital ordering provided an opportunity to access tech-savvy customers and boost sales. Now, it is...
Following a handful of successful pilot runs in 8 cities nationwide, Burger King debuted its Impossible Whopper® nationwide earlier this month. The Impossible Whopper® is a plant-based version of the brand’s infamous Whopper®, made...
Mid-season slumps are common in the restaurant industry during seasons with extreme temperatures. During the summer, high spikes in heat keep your regulars indoors with their air conditioner, decreasing foot traffic to your business....
Restaurant brands are exploring esports to further engage their guests and to make themselves more visible to potential diners by building eSport Lounges into their locations. Esports, or electronic sports, is a competitive environment...
Restaurant loyalty is the “secret ingredient” that brings guests back to stores. It is the love and commitment guests have toward a brand because of a great product or experience. A recent study by...
As the plant-based food trend continues on its rapid, upward trajectory, more and more restaurants are gearing up to meet changing demands. Sales of plant-based alternatives grew 17% over the past year, while overall...
When you think of restaurant branding, the first things that might come to mind are logos, colors, and interiors. While these are all important, your digital presence is a huge facet of branding that...
Maybe your restaurant business is going through a total rebrand, or maybe your team has decided that your logo alone needs a change. Either way, rebranding your restaurant logo can be a challenging project,...
There comes a point in every established restaurant brand’s journey where the team asks: “Do we need a rebrand?” Perhaps things feel a little stale, or you’re struggling to keep up with competitors. While...
Well, the FDA’s long-awaited menu labeling rules are almost here. Within a few months, all of your favorite Mexican chain restaurants, and any other restaurant with more than 20 locations, will have to start […]
14621
0
March 22, 2017
The greatest asset to any business is a loyal group of brand evangelists. They’re the customers that will go above and beyond to tell their friends about your business, which is the most effective […]
14206 0 February 28, 2017
There are so many great restaurant apps popping up within the fast casual space, and it’s about time! Not all apps are created equal, and the day is gone where I will wait in […]
12780 0 April 13, 2017