5 Thanksgiving Promotions That Customers will Gobble Up

Thanksgiving is for catching up with friends and family, sitting down to a memorable meal and taking in a football game or two. It’s also a great opportunity to inspire your customers to take a break and visit your restaurant. Make the deal sweeter than Grandma’s Famous Pecan Pie by trying out some of these promotion ideas:

Thanksgiving-themed menu items

In the weeks leading up to Thanksgiving, feature a menu item that will get customers excited about the main event. For example,  Au Bon Pain featured their Turkey, Kale and Wild Rice soup. By sending a dollar or two off of these items, you’ll inspire customers to try something new and they’ll appreciate you getting them into a festive mood.

Helping hand on sides or desserts

Hosting Thanksgiving is no small task. Maybe your restaurant has a killer kale salad or amazing rolls that could help out your customers that are also hardworking hosts and hostesses. Set up a promotion that inspires customers to turn to your restaurant for sides, like a free menu item with purchase. You’ll make their lives easier and maybe earn new customers who were blown away by your mac and cheese.

A healthy alternative

Thanksgiving is famous (infamous?) for rich, decadent food. Lighten things up for your customers by sending a promotion for healthier fare like salad, juice or a veggie-based bowl. Customers will be delighted to switch up their routine and get a reprieve from their seventh helping of stuffing that week.

Save for more shopping!

What would Thanksgiving be without Black Friday? Do your customers a solid and save them a bit of money that they can use toward buying presents. By offering up free menu items or a few dollars off their meal, they’ll have more to spend on friends and family.

Black Friday fuel

That 6:00 AM wake up to be the first in line for heavy discounts isn’t for the faint of heart. It also requires some serious fueling. Offer up a free coffee or tea to help Black Friday shoppers gain the energy they need to rack up the deals.

Need more inspiration on campaigns to run to make customers engage with your restaurant? Download our Campaign Guide below:


Jackie Cooke

Jackie Cooke

Jacqueline Cooke is the Digital Content Marketing Manager at LevelUp. She's a firm believer in the power of avocado toast and chocolate chip banana pancakes. When she’s not trying out LevelUp partner restaurants (hello, Dig Inn!) you can find her dreaming up travel plans, trying out a new workout class or listening to her laundry list of podcasts. Read about her latest antics at jacquelinecooke.com

Sign Up for Your Monthly LevelUp Blog Digest

Once a month, we’ll send out an email to keep you informed of new and cool customer engagement techniques.